Kanye West is selling clothes at pop-up shops now. The artist who was once a billionaire made a lot of profits for himself and the companies that he was affiliated with. His relationship with Adidas lasted a long time, which ended, thanks to Ye’s anti-Semitic comments. His relationship with GAP and the luxury brand Balenciaga also came to an end, following the controversies.

As per Ye, he wanted fashion that could be affordable to everyone, but that meant having to reduce prices, something that luxury brands cannot afford to do. Now that he is producing his own line, the rapper shocked everyone by having his clothes displayed at a cheap price pop up.

Kanye West begins selling his hoodies with a pop-up

West is really trying to make fashion affordable for everyone. As per a source, the artist’s new line of clothes was seen at a pop-up in Miami where he is selling them for $20. His designer clothes are cheaper than an egg maker, which costs $27. However, it is questionable how helpful $20 clothes are. Previously, Ye shared a video of his new store, where they were producing clothes for his new line at a cheaper price, apparently creating jackets from his leftover materials.

It remains to be seen how fans will respond to this new accessible cheap fashion. The artist has lost his billionaire status recently after brands distanced themselves from the singer amidst his controversial statements. Thereafter, the Gold Digger singer has been trying to promote his own businesses, even storing Balenciaga clothes in black plastic bags ones, which brought him a lot of scrutinies.

Ye wants fashion that focuses on the future while creating opportunities for everyone. His Ye24 hoodies are at the forefront of this campaign. Meanwhile, West himself is still spotted in Balenciaga clothes often, a brand that he often criticizes.

What do you think of Ye’s new line and the prices assigned to it? Let us know your thoughts in the comments.