It is only a matter of time before Meghan Markle becomes routine on the Netflix screens with her forthcoming series, With Love, Meghan. But while she is at it, it looks like the streaming giant is gaining more interest in all things Markle. Last year, the Duchess sent netizens into shockwaves after teasing American Riviera Orchard, her lifestyle brand that eventually ran into trademark issues. However, resolute in her dreams, she refused to back down and rebranded it into As Ever. 

As both of her passion projects take a swing forward, whispers in the wind say Netflix may have set their sights on Markle’s dream territory. 

According to a recent report by Luxury London, it remains under wraps if Meghan Markle’s product range from As Ever will feature in her upcoming Netflix show, With Love, Meghan. Primarily, the series will dwell on the Duchess’ interests in cooking, and gardening, followed by interview segments with stars like Mindy Kaling. However, she reportedly revealed Netflix has partnered with As Ever.

It is unclear if the streaming giant has any financial stakes in the venture. But the As Ever products will be reportedly available at the forthcoming Netflix House: a bricks-and-mortar retail pop up opening in Texas’ Galleria Dallas and Pennsylvania’s King of Prussia malls. It is also unknown whether the UK will be treated to something similar. But for now, Texas and Pennsylvania have an edge to get their hands on Markle’s products.

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Having said that, what will As Ever sell, and when will it launch?

Meghan Markle had quite the hiccups with the trademark issues that led to American Riviera Orchard’s rebranding into As Ever. However, according to the early applications, As Ever is set to offer various product categories, including cooking utensils, cocktail napkins, jams, dog biscuits, pre-made pancake and cookie mixes, and a varied range of baked goods. However, the brand was refused a trademark license to sell clothing, meaning it definitely would not be selling apparel. 

As for the brand’s launch, there is no official date in sight, though, As Ever’s Instagram handle has a post, captioned, “You’re warmly invited: As ever, coming Spring 2025.” However, As Ever set its website live this week with conjectures that some products might go on sale on or around March 4, aligning with Markle’s Netflix show’s release. Yet, it remains to be seen if the Duchess actually makes the double whammy at once.

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