Ye’s Former Talent Manager Julieanna Goddard Goes on an Unexpected YZY Selling Spree ‘Straight From the Factory’

Published 09/23/2024, 1:08 AM EDT

via Imago

Once upon a time, Ye (formerly Kanye West) dialed back in the game, ready to splash the town with his Yeezy magic after an 18-month creative nap. Along the way, Mr. West rallied a crew that understood the power of loyalty to his brand. But then, things took a nosedive with his fallout with YesJulz aka Julieanna Goddard. Fast forward six months, and guess who is back? The former talent manager herself but with a not-so-easy YZY twist with a pop-up shop hawking YZY gear that she claims is fresh off the factory line. 

With all this drama, people are buzzing, and the posts are pulling in fans and critics alike.

Julieanna Goddard is selling Ye’s YZY gears like hotcakes

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In the glitzy world of fame, six months might feel like a blink, but for those plotting a cosmic comeback, it is just the right amount of time. While the chaotic fallout between Ye and Julieanna Goddard is still fresh in the minds of his devoted fans, Goddard has pulled a savvy power move by launching her Instagram pop-up shop, shop.julz. With a whopping 176 posts already, her collection features brand-new YZY Pods “straight from the YZY factory”.

The YZY Pods are going for $60 plus shipping, a far cry from the website's $20 price tag. But wait, there is more. Goddard’s collection also features the fabulous YZY X Mowalola Wet tank tops in all sizes for $70 plus shipping. And to sweeten the deal, she has dropped a fresh ‘Vultures 1’ coordinating set with short sleeves and shorts, priced at $60 each or buyers can snag the whole set for just $100, plus shipping.

Did You Know Where Ye’s YZY Pods Are Currently Rolling Off the Line?

This fashion feast is one that Ye fans definitely would not want to miss, but the memories of the Goddard-Ye fallout are still lingering like an uninvited guest. For anyone who needs a little recap, here are details of their drama.

What went down in the Yeezy land between Julieanna Goddard and Ye?

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Back in March, the Internet was buzzing like a beehive over the dramatic fallout between Ye and YesJulz (aka Julieanna Goddard). As a talent manager, influencer, and entrepreneur, she was the bridge to Ye’s fanbase and even live-streamed his Las Vegas listening party. But then, she got fired by the former chief of staff, Milo Yiannopoulos. Allegedly, her sudden exit was all about not sticking to the NDA.

via Imago

Word has it that Goddard pitched the idea of an app for Ye's fans that would allow them to earn virtual currency for Yeezy goodies—but she did not have Ye’s blessing to roll it out. That move did not sit well and led to her being shown the door. Goddard definitely did not take it lying down, firing back with her own fireworks. Now, with her comeback selling YZY items, it is clear that things could go uneasy once again in Yeezy land.

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Yeezy Designer Steven Smith Drops His Biggest Fashion Ick Amidst YZY Pods Hype

What do you think of Julieanna Goddard's pop up sale for Ye's YZY items? Let us know in the comments below!

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Anushka Bhattacharya

1288 articles

I'm Anushka Bhattacharya, an entertainment journalist at Netflix Junkie. Armed with a degree in literature, I once wielded my words to catalyze change within society through my work with NGOs. However, as I stumbled into the exuberant hole of crime thrillers and documentaries on Netflix, it was love at first sight and pushed me into entertainment journalism.

Edited By: Itti Mahajan

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