Taylor Swift Termed ”brand maker” for Her Midas Touch Boosting a Small Niche Business

Published 10/08/2024, 9:17 PM EDT

Taylor Swift excels in the art of making music that, despite being emotionally equipped, can cause a distortion in the seismic waves. Defined strictly as a country artist earlier, the songstress has now traveled the genres and globe to become one if not the greatest pop star of all time. However, her greatness parameter now even goes beyond music as she has come to be associated with billions and businesses.

The songstress is the lone member on the billionaire's chart who made it on the list simply through her music and no businesses involved. While Swift does not own a business, widely popular for her Midas touch, it does not mean she cannot run one. And in the blink of eye as she wore sparkly freckles sent to her by a small business owner, Taylor Swift brought a 1000% hike in sales and web traffic, pushing the owner to cry with gratitude.

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This was not the first time Swift has added a golden touch of jewelry or makeup sent to her by fans in her mostly luxury chic outfits. Not long ago, a jewelry brand found themselves in shambles, as they suspected that Taylor Swift wore the 'Reputation' coded necklace that they had sent her. While they could not be sure, owing to the quality of the picture, that the sparkly freckles were sent by Fazit Beauty, a business that has just turned into a goldmine, is a fact.

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After rushing to purchase the glittery freckles while they were still in stock at a reasonable price, fans marveled at the Midas-esque impact of Taylor Swift.

Fans are convinced that Taylor Swift is the modern day Midas as Fazit Beauty goes viral

Ever since beauty routines came into existence, the celebrity and the beauty world run hand in hand. While Taylor Swift has yet to be on the classic Vogue 'Get Ready With Me' archives and let fans in on her beauty secrets, she has already caused enough delightful damage with a simple bat of the eyes in the camera's direction. This was truly the case for Fazit Beauty as Swift wore the glitter freckles to a game night.

Having already made the rounds for the massive economic hikes she brought both in the US and the UK, Swift's Midas touch is now shedding light on niche business owners as fans labeled her "the brand and the brand maker."

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As fans took into account just how she had turned everything she touched into gold, they could not help but be in awe of her impact, which, as of late, has become a factor even the rare non Taylor Swift fans have had to swallow.

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What do you think of Taylor Swift making stealing the 'small business' title of Fazit Beauty? Let us know in the comments below.

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Aliza Siddiqui

1736 articles

Aliza Siddiqui, a seasoned entertainment journalist and primary editor at Netflix Junkie, discovered her passion for storytelling through Anne Hathaway's iconic performance in Princess Diaries. Her love for film was further solidified by the thought-provoking climax of Don't Look Up, which left her in awe of its ability to balance humor and commentary, much like The Dictator and Cunk on Earth, which impressed her with their loud yet subtle haywire references. With a background in writing over a thousand articles at Otakukart, Aliza brings her unique voice and style to her editorial role, where she incorporates her idiosyncratic wit with engaging content.

Edited By: Itti Mahajan

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