Music is one ever-changing stage that boasts a constant presence amid any and every scenario. In the current turn of the millennium and the 50th year of hip-hop, the genre has found widespread relevance and a blend of artistic creativity at the hands of several artists. Undeniably, one of the front-runners remains Kanye West. The rapper who started as freestyling in the early 2000s now has 24 Grammy Awards to his name, twice that of Taylor Swift. Moreover, the ‘Flashing Lights’ singer also helms the Yeezy line of business and has a 5% stake in ex-wife Kim Kardashian’s fashion-wear brand, SKIMS.

The relevance of the above statistics stands merely to highlight how, back in 2021, the rapper amassed a staggering sum of $6.6 billion to his name, only to have it all dwindle and fall back eons to $400 million. However, the end of this year signaled key changes within his heart that may result in him winning back the fortune he once commanded as well as the chokehold he once had his hands upon, all in 2024. Among the many signs, here are a few prominent ones.

1. The end of the ‘Donda’ era and flight of ‘Vultures’

In 2021, Kanye West stunned the music world when without any pre-announcement he gathered a 20,000-odd crowd of fans at the Mercedes Benz Stadium for a ‘Donda’ listening party. The album won him several accolades and praise. However, two years down the line, all the hype is now centered on his mega collaboration, ‘Vultures’. Despite a slew of delays, the anticipated album now plans a January 12, 2024 launch.

The recent rave for the same in Miami had fans line up in anticipation well past 3 AM. Moreover, the reception behind the smallest details of the album foretells that ‘Vultures’ would arguably be one of next year’s biggest music releases. Thus, the streaming numbers, album sales, and concerts may land Kanye West a boost in revenue.

2. A key influencer for the modern generation

Once again, the sheer dominance the rapper called on for himself on social media showcased his massive fan base. Combining it with his recent return to Instagram with an apology post in Hebrew, Kanye West may already be on a path to redemption. Coming at a time when the debate around his controversies started to ignite alongside the upcoming ‘Vultures’ launch, the rapper, taking cognizance and corrective measures for his action, landed in the right space of hearts.

The renewed PR will not only make way for a greater reception of his upcoming music but will also mark his potential return to mainstream music festivals. Finally, with several young and budding talents looking at him for inspiration may now receive proper mentorship with Kanye West, turning his attention to the right matters at hand.

3. A Ye town in the Middle-East

Early in November, the singer moved out alongside his entire studio team to AlUla holiday city in Saudi Arabia. The visit held significance as the Middle East sojourn marked the first live performance from the rapper for ‘Vultures. Additionally, Kanye West took such a liking to his new abode that he recently unveiled plans to make his city about four times that of Paris in the Middle East.

Touted as the YZY DROAM, the self-sustaining city plans to be spread over an area of 100,000 acres. Moreover, keen to make his vision a reality, the rapper has already started reaching out to contractors and collaborators for the ambitious project. Long after his similar plans in Wyoming stood scrapped, the fandom believed that this time things would come to fruition.

4. A thriving ‘Yecosystem’

Along the lines of how Apple keeps its consumers within its walls, Kanye West holds similar plans for his Yeezy brand. After a departure from Adidas, the rapper has taken a full-steam approach to get things moving again. The recent Middle East trip had the ‘Heartless’ singer stop in UAE to meet the CEO of a sustainable fashion wear brand, fueling rumors of a similar foray for Yeezy. Additionally, the filing of 26 new trademarks also sparked a similar frenzy.

Valued at over $1.5 billion before the fallout, the Adidas-Yeezy deal comprised a significant chunk of the rapper’s net worth. For a comeback, the rapper may take limited-edition merchandise, signs of which recently appeared. Furthermore, the resumption of sneakers and clothing revolving around ‘Vultures’ may chart an upward trajectory for Kanye West soon.

5. A Kanye West family reunion

At the core of every man’s strength lies family, and Kanye West remains no different. After a prolonged absence, Bianca Censori marked a return to Ye and he could not have appeared more happy. Coupled with the fact that Ye spent most of that time alongside his daughter, North West, he could never be stronger on the family side of things. Finally, spending the Christmas day with his kids may have rekindled his spirits for the album rollout in 2024.

Amid such developments taking shape, Kanye West stands well poised to reclaim the throne in 2024. What are your thoughts on the rapper’s return to prominence? Let us know in the comments below.