While New Year's mottos and whether you want to reveal it to the public or not, is a personal choice, Kendrick Lamar's ply to prove that he is the biggest hater when it comes to matters concerning Drake has become the definition of public itself. What was already a clear win with his song 'Not Like Us' roaring through every speaker, Kendrick Lamar took things a step further.

Fans who assumed that the music video for the scathing diss track would be a no-brainer were in for a surprise as Lamar pulled all the stops. This had fans breaking down every single detail of the video to see just the degree of burn it causes upon Drake and his fans. After sending fans into a frenzy with the video snippets and the "OVH*ES" reference coming to life, K. Dot has done more damage than what Drizzy did to him with his 'Family Matters' video.

Much like how during the feud between Taylor Swift and Kim Kardashian, the internet was raging with snake emojis, Kendrick Lamar used a caged owl as symbolism towards Drake. Given how they have not made it easy for him to walk any ground without chanting the lyrics to 'Not Like Us' it is unlikely that they will leave any of his posts devoid of the owl symbol.

"We are waiting"- Kendrick Lamar’s ‘Not Like Us’ Music Video Snippets Have Fans on the Edge of Their Seats

The music video, rather than just complimenting the already banger track that has topped several charts, has become an entire phenomenon in itself.

That Kendrick Lamar has long been an artist loved by the audiences is no secret. From chants of how he deserves the Grammy and the Oscar, to now about how he single-handedly won the rap battle between him and Drake, he is clearly a favorite. His music video further made way for a similar theme of discussion as fans were in awe of the symbolism, chanting how he "cooked him."

Lamar's music video features an owl in a cage as the rapper himself spits fire, leading to a fan stating "He owns Drake." This, albeit a controversial statement has become a common sentiment.

While praises about his diss track were far and loud, some were of the belief that the rapper is simply dragging the beef at this point, and that Drake is the only thing keeping him relevant. This makes spectators think that the battle might not be over just yet.

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What do you think about the Kendrick Lamar's 'Not Like Us' music video? Let us know in the comments below.