As Eras Tour Miami Inches Closer, the Taylor Swift Effect Makes This Hotel Enter Their “EPIC Era”

Published 09/25/2024, 11:35 PM EDT

Since Taylor Swift embarked on her globe-trotting Eras Tour last year, the Swift Tabloid has been ablaze with chatter about the Taylor Swift effect, and even her guy, Travis Kelce, cannot escape the whirlwind. She has been the fairy godmother, making her fans' wildest dreams come true with her jaw-dropping stage shows, while also turning scientists, researchers, and journalists into night owls, all trying to crack the code behind her staggering influence. As the quest for answers goes on, the 34-year-old superstar just left another footprint before her Miami comeback, inspiring a hotel to launch its own era of celebration.

With her Midas touch transforming every industry in her wake, this latest scoop only adds to the legend of her enchanting impact.

Taylor Swift’s touchdown in Miami for Eras Tour has this hotel all decked up

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According to a recent report from 7 News Miami, downtown Miami’s Kimpton EPIC Hotel is rolling out the red carpet with an early exhibit of photos by Toronto-based concert photographer Jasmeet Sidhu, all in honor of Taylor Swift. With the pop sensation gearing up to light up the Hard Rock Stadium next month, this hotel is diving headfirst into the Taylor Swift effect by showcasing Sidhu’s art as part of their artist-in-residency program, ushering in what Ericka Nelson calls their "EPIC era."

This exhibit is a treasure trove of unforgettable moments from Swift's Eras Tour, turning the hotel into a mini Swiftie wonderland for anyone lucky enough to stay there. The hotel features wall-to-wall visuals of iconic scenes from her last three tours. But the fun does not stop there—Nelson teased that they have whipped up a special drink called the Lucky Number 13 cocktail, a delicious mix of passion fruit, lychee, and vodka, all as a sweet tribute to Swift's favorite number.

Amidst Eras Tour Miami Hype, a Plethora of Taylor Swift Fans Take to X to Sell Their Tickets

To get the pre-party vibes going, the Taylor Swift effect is also making waves in the aviation scene.

The Taylor Swift effect takes flight right before Miami Eras Tour

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A recent Bloomberg report revealed that a United Airlines executive claimed to witness a staggering 25% spike in weekend flight demand every time Taylor Swift takes her Eras Tour overseas. Andrew Nocella, the airline’s chief commercial officer, pointed out that this concert fever is similar in domestic travel, too. For her upcoming Miami show, ticket sales for flights to the concert hubs of Miami, Indianapolis, and New Orleans are already soaring at 70%, compared to the usual 50% booking rates.

While United has not rolled out any extra flights to cater to the Swifties, Southwest Airlines is hopping on the Swiftie Express with some added flights. CBS News reported in July that they have added 10 extra flights to meet the skyrocketing demand for her October shows. And now, with the Kimpton Epic Hotel upping their game, Swifties might find their dreamland for a stay packed with all things Taylor Swift.

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What do you think of Kimpton Epic Hotel's preparation to welcome Taylor Swift fans in Miami for the Eras Tour? Let us know in the comments below!

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Anushka Bhattacharya

1301 articles

I'm Anushka Bhattacharya, an entertainment journalist at Netflix Junkie. Armed with a degree in literature, I once wielded my words to catalyze change within society through my work with NGOs. However, as I stumbled into the exuberant hole of crime thrillers and documentaries on Netflix, it was love at first sight and pushed me into entertainment journalism.

Edited By: Itti Mahajan

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