Amidst the Electoral Whirlwind Stateside, Pharrell Williams Takes a Swipe at Celebrities Who Lead on Fans Politically

Published 09/18/2024, 1:53 AM EDT

As the months slip by and the political climate stateside grows increasingly tense, politicians to ordinary citizens, everyone is grappling with promises to shape the nation's future. While politics often feels like a separate world, celebrities usually keep their distance from the intense heat the realm evokes. However, when they do step in, their endorsements can significantly sway voter behavior and sometimes even redirect voters' choices. Although big names have made their political stances known this year, Pharrell Williams, a fellow artist, has pushed back against the trend of celebrities leading their fans into the political arena.

In an unexpected outburst, Williams criticized the political endorsements made by celebrities, causing quite a stir given the highly charged timing of his remarks.

Pharrell Williams refuses to contribute to the politics endorsed by stars

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In a recent chat with The Hollywood Reporter, Pharrell Williams was asked to drop his two cents on the upcoming US presidential elections. While Williams made it crystal clear that he is not into politics, when the conversation shifted to the music industry’s role in elections and whether he would let his tunes back a political campaign, he did not hold back. He expressed how at times, it just gets him “annoyed” seeing “celebrities trying to tell you [who to vote for]”. 

Williams explained that while he has the utmost respect for celebrities who share their opinions, that respect does not apply across the board. He sees himself more in the camp of people who might respond to celebrity endorsements with a “nobody asked you” attitude. However, he reminded that he will still cast his vote as he believes he should but he remains uninterested just in playing the self-righteous game by waving a sign around, since the real change, in his view, comes from action, not words.

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While Williams may have his reasons for opposing political endorsements from globally renowned stars, such endorsements can also have a positive impact. In fact, one high-profile endorsement recently sparked a surge in new voter registrations, raising awareness in a big way.

A celebrity endorsement that sparked a wave of new voters in the US

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Despite her efforts to stay out of the political storm this year, Taylor Swift found herself repeatedly pulled into the conversation. Just before her legendary VMAs sweep, she made her support for Kamala Harris and the Democrats clear on Instagram, complete with a voter registration link. This move reportedly sent 400,000 visitors to Vote.gov in just 24 hours.

The website witnessed a tenfold spike in traffic compared to the previous week. The next day, 27,000 new voters registered, and 80,000 people checked their registration status. So, while Pharrell Williams may have his reasons for steering clear of celebrity endorsements, there is no denying that these endorsements can create a ripple effect far beyond the norm.

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What do you think of Pharrell Williams' take on celebrities endorsing political leaders ahead of the US elections? Let us know in the comments below!

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Anushka Bhattacharya

1261 articles

I'm Anushka Bhattacharya, an entertainment journalist at Netflix Junkie. Armed with a degree in literature, I once wielded my words to catalyze change within society through my work with NGOs. However, as I stumbled into the exuberant hole of crime thrillers and documentaries on Netflix, it was love at first sight and pushed me into entertainment journalism.

Edited By: Itti Mahajan

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