A Taylor Swift Surprise? Spotify Leaves The World Guessing with Cryptic Wrapped Tease

Published 12/04/2024, 1:16 AM EST

With the year winding down on the fast lane, there is a lot to look forward to for music fans. But for the Taylor Swift fans who have been on the Eras hangover for two years, this year-ending is anything but festive. As the end of the Eras Tour looms near with each passing day, Swift put her best foot forward with a book release coupled with a vinyl and a CD version of ‘The Tortured Poets Department: The Anthology’ to make up to the heartbroken fans. 

Now, Spotify is stepping up to the game for Swifties with a Swift surprise, piquing fan interest.

Spotify taps on a special surprise for Taylor Swift fans to wrap up 2024

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The year-end is as much a preparation for a fresh slate of resolutions as it is a farewell to the existing ones. Considering 2024 has been nothing less than a thrilling experience for all the Taylor Swift enthusiasts, how can Spotify not leverage the closure for the ultimate personalized fan-centric journey? The streamer recently teased a second-long Spotify Wrapped video with free-falling friendship bracelets. For those unaware, Spotify Wrapped is basically the summary of a listener’s audio yearbook.

Celebrated as a personalized recap curated for every fan leaning on listening habits, it provides a synopsis of listening experiences that became the highlight through 365 days. Although fans may know all about Swift, Swifties, and their association with friendship bracelets given it practically landed Swift in the Cupid with Travis Kelce, those who do not, it is a fun and unique way for enthusiasts to connect with fellow fans. The bracelets feature beads, alphabet letters, and charms that nod to Swift’s tracks, or records.

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The friendship bracelet trading may have begun with the Swifties, but the Eras Tour saw even the biggest name joining in the trend. Thus, when Spotify arrived with a teaser, fans could barely put a pause on the theories.

Taylor Swift fans await the Spotify Wrapped surprise with utmost attention and awe

Taylor Swift and Spotify go way back, and with every era the artist graces, the streamer finds a special way to make the fan experience better. Whether it is by curating exclusive streaming features or by partnering with her for the release of ‘The Tortured Poets Department’ with a library installation, Spotify has gone above and beyond for the Swifties. With the Spotify Wrapped teaser now playing mind games with the fans, they have, in turn, pulled out all stops to make the right guess.

Fans have noted the “snake and the butterfly beads” to speculate she will take the summit once again this year. 

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While the snakes are probably a nod to her ‘Reputation’ record, butterflies are where it all started, at ‘Midnights.’ A few folks have even declared Spotify a Swiftie, dubbing Swift the “music industry” in herself. However, knowing it is impossible to hit the bull’s eye with the queen of Easter eggs, they will have to wait until Wednesday 10 AM EST till Spotify unleashes the surprise.

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What do you think of the Spotify Wrapped teaser for Taylor Swift listeners? Let us know in the comments below!

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Anushka Bhattacharya

1615 articles

I'm Anushka Bhattacharya, an entertainment journalist at Netflix Junkie. Armed with a degree in literature, I once wielded my words to catalyze change within society through my work with NGOs. However, as I stumbled into the exuberant hole of crime thrillers and documentaries on Netflix, it was love at first sight and pushed me into entertainment journalism.

Edited By: Aliza Siddiqui

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