Throwback to Will Smith in a Dress: How the ‘Aladdin’ Actor Took Marketing to a Whole New Extent

Published 01/04/2024, 11:43 AM EST

via Imago

Will Smith once put on a dress to prove that he was the king of promotions. While the star is known for his humor and ability to laugh at himself, he once ended up taking the marketing of one of his films to a whole new level. The now 55-year-old used a picture of himself in a dress to hype up his fans so that they would want to know what the actor was up to.

While his plan might have worked out in the long run, there will now forever be a picture of Smith dressed to the nines in drag floating around the internet.

Will Smith’s marketing genius

ADVERTISEMENT

Article continues below this ad

5 years ago, Will Smith was at the top of his acting game. While he was already a superstar, he ended up taking on another iconic role in the Disney live-action remake of Aladdin. However, the actor ended up getting even more eyes on the film with one simple post. Shortly after the movie made its way to theatres, he took to his social media to share a throwback of him on set. It was a picture of Smith in a dress and accessories along with his beard.

While the post might have initially confused everyone, his caption made it quite clear that it was for the movie. It had been for the ‘Prince Ali’ musical sequence that the team nailed. Smith’s smart posting might have increased the hype surrounding his film. However, not everyone was impressed with the star’s portrayal of the character. Meanwhile, some people could not get over Robin Williams’ rendition back in 1992.

DIVE DEEPER

Will Smith Posts a Christmas Family Dump With Jada Pinkett Smith, Ex-wife, and Kids

11 months ago

Although the world might be torn on whose version of Genie is the best, one thing everyone can agree on is the fact that the King Richard star knows how to promote his projects. However, fans might soon see him promoting his music instead of his films.

Will Smith’s plans to go back to hip-hop

ADVERTISEMENT

Article continues below this ad

Just a few months ago, the world was shaken by the revelations that Will Smith was trying to find his way back to his hip-hop roots. While he had once had an illustrious musical career, the actor had left those days behind him when he seriously took up acting. However, back in 2021, the 55-year-old’s slap gate incident at the Oscars ended up leaving him with second thoughts.

While no other updates have been released about his plans, Smith seems to have plans to do both. With him making plans for I Am Legend 2 and even rumors of a potential collaboration with Kanye West, the actor seems to have found a way to continue doing both the things he loves.

ADVERTISEMENT

Article continues below this ad

DIVE DEEPER

The Story Behind Jada Pinkett Smith’s Stunning 12-Carat Engagement Ring From Will Smith

11 months ago

What do you think about Will Smith’s Aladdin drag? Let us know in the comments below.

SHARE THIS ARTICLE :

ADVERTISEMENT

Prathika Prashant

882 articles

Prathika Prashant is an Entertainment Writer and Hollywood News Reporter at Netflix Junkie. Having 150+ articles to her name, her EdTech background helped her explore her love for writing. However, being a singer who can be seen covering her favorite songs in her free time is what truly got her into the glittery world of entertainment.

ADVERTISEMENT

EDITORS' PICK