Nucalm CEO on Why Meghan Markle Was Wearing the Wrist Patch and the Aftermath

Published 08/15/2023, 11:35 AM EDT

via Imago

The Duchess of Sussex of Meghan Markle gets too real at times. Known for her nonchalant stance on the swirling controversies, the Duchess has always kept it bold. Her struggles with dealing with things downhill, although largely highlighted, have rarely come from the Sussexes themselves. Apart from the Netflix bombshell and Prince Harry‘s tell-all memoir, there has hardly been any instance the couple have addressed their issues. However, a few days ago, Markle evidently did not hesitate to show that she has been battling with stress. 

The California royal recently went down for a casual stroll down the streets of Montecito. However, her ensembles did not seem as casual. Wrapped in a warm camel longline coat, Markle had a shawl draped around her neck. Nonetheless, that was not the most surprising thing. 

The CEO confirmed Meghan Markle actively endorses the product

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Upon careful inspection, outlets revealed the mother of two was wearing a NuCalm Biosignal Processing Disc on her wrists. To dig further, Hello Magazine exclusively had a brief conversation with the CEO of the product, Jim Poole. In the course of the same, Hello revealed that the authorities were well aware of the Duchess being an active celebrity endorsement of the same.

 “Meghan is using NuCalm’s clinical strength bio-signal processing disc on her inner left wrist,” confirmed Poole. It was reportedly to slow down the stress response that she had been experiencing. It is technically done by inducing GABA into the patient’s brain and body. Being a natural amino acid of the body, it “slows down adrenaline.” 

Markle’s debut spiked the company’s sales 

The Meghan Markle effect had the youngsters spellbound already. However, going beyond the realms of fashion, the Duchess has also been responsible for the sudden spurt in sales of these biosignal processing discs. “We’ve seen a major spike in sales, website traffic, and social media engagement in less than 24 hours of the news story breaking,” confessed the CEO

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Nonetheless, this was not the first time people have been genuinely using the discs. And more than their rapid sales, Jim Poole seemed to be happy about people giving attention to their own health. He, in fact, loves to see people enjoying the product. “It means they are making time and effort to take care of themselves, expressed the CEO in glee to the outlet.

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Have you tried it yet? What do you think of the Duchess having to use it? Let us know in the comments below. 

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Shraddha

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Shraddha Das is a Content Lead and the Sub Group Head at Netflix Junkie. Captivated by the power of storytelling and the written word at a young age, which led her to pursue a career in journalism at the Esteemed KIIT School of Journalism and Mass Communication, in Orissa. She has over 1500 articles to her name.

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