Meghan Markle Promotes American Riviera Orchard by Adding Sweetness to Others' Meals
Meghan Markle is preparing for her comeback as the lifestyle queen. The Duchess of Sussex just rolled out her brand, American Riviera Orchard, which no one saw coming, and it is already blowing up with thousands of followers. Since the big reveal, there has been a lot of guessing about what exactly her brand is going to be all about. All this talk has just built up the anticipation for the launch, which still has not got a set date.
While fans were eagerly waiting for the big day, Meghan Markle has already kicked off her pre-launch promotions, roping in her friends to help spread the word.
Meghan Markle sticks to her tried-and-tested marketing strategies
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When it comes to marketing her brand, Meghan Markle has her own playbook. One of her strategies is leaning on her high-profile connections to give her products a push. This time, the 42-year-old turned to her neighbor and fashion designer friend, Tracy Robbins. She sent over a special jar of her brand's jam, and Robbins did not hesitate to show it off on her Instagram story to give the product a shout-out. “Thank you for the delicious basket”, wrote the wife of the bigwig over at Paramount Pictures and Nickelodeon.
Earlier this year, Markle was spotted hanging out with Tracy Robbins and her husband, Brian Robbins, in Jamaica at the premiere of Bob Marley: One Love. It did not take long for the royal pundits to start speculating about a potential deal between the Sussexes and Paramount Pictures, especially as Netflix, their current streaming home, is reportedly on the cusp of finishing their five-year deal with the Californian royals. Regardless of the validity of these rumors, Markle and Prince Harry are determined to make their remaining year with Netflix as impactful as possible.
The Sussexes are preparing to roll out some exciting projects before they potentially part ways with the streaming powerhouse, Netflix.
The Sussexes are making their last year with Netflix count
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Meghan Markle and Prince Harry are cooking up two brand-new non-fiction projects with Netflix through their Archewell Productions banner, as they announced on sussex.com. Each untitled project will explore topics that hold some kind of personal significance for them. The first one, in collaboration with The Intellectual Property Corporation, will feature Markle sharing her expertise in cooking and gardening. The second venture, in partnership with Boardwalk Pictures, will explore professional polo, a sport close to the Duke's heart.
The Polo show is already in production, as seen in circulated images of the Duke of Sussex. Alongside this, the Sussexes are managing multiple documentaries, a scripted TV series, and a film adaptation in progress. With so many projects on their plate, alongside Markle's lifestyle brand, it is clear that this time the Sussexes are not putting all their eggs in one basket.
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What do you think about the pre-launch marketing tactics employed by Meghan Markle for her lifestyle brand? Let us know your thoughts in the comments below!
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Edited By: Itti Mahajan
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