“I get a lot of pressure”- Scarlett Johansson On Turning Down Universal Pictures's Request To Join Instagram For Publicity

In a world where social media is more than just entertainment—becoming a powerhouse for promotions, branding, and career acceleration—celebrities often turn to platforms like Instagram and X to stay relevant. After all, X is where Ye, formerly known as Kanye West, makes headlines almost daily. While many embrace the digital frenzy, Scarlett Johansson remains an exception, choosing to stay away. But what fuels her decision? And, in an era of constant online noise, how does it feel to remain completely unplugged?
In a world where following the crowd feels inevitable, it takes true strength and conviction to stand firm in your beliefs rather than simply drifting where everyone else is heading. And Scarlett Johansson has mastered this skill.
Scarlett Johansson chooses to stay off Instagram and X, resisting the pull of social media fame
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Scarlett Johansson remains one of the few Hollywood A-listers who refused to dive into the world of social media, despite mounting pressure. Recently, Universal Pictures approached her about joining Instagram to promote Jurassic World: Rebirth, but she stood firm. "I get a lot of pressure to join social media," she admitted, but staying authentic matters more to her, as reported by InStyle Magazine. The idea of balancing social media with her principles just does not sit right. For now, Johansson is content keeping her digital presence nonexistent.

Scarlett Johansson believes authenticity is the foundation of her work, which is why she steers clear of social media. While Universal hopes Jurassic World: Rebirth achieves billion-dollar success like its predecessors, she trusts the film will thrive without her online presence. Meanwhile, Johansson also firmly shuts down Marvel fans’ hopes for Natasha Romanoff’s return, insisting that her character’s journey is complete and the universe must move forward without her. However, in a field where strength is correlated with visibility, could her social media absence be why Nicole Kidman surpassed her—and other top actresses— as 2024’s highest-paid actress?
Nicole Kidman secured an astonishing $31 million in 2024, but how close were Scarlett Johansson and her fellow actresses?
Nicole Kidman surpasses Scarlett Johansson as 2024’s highest-paid actress
Forbes officially revealed the top-earning stars of 2024, and Nicole Kidman sits at the pinnacle of the highest-paid actresses list with an astonishing $31 million ($41 million gross). Her earnings skyrocketed thanks to leading roles in The Perfect Couple (Netflix), Lioness (Paramount+), and Expats (Amazon), where she commanded over $1 million per episode, along with major film projects Babygirl and A Family Affair.
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Despite Nicole Kidman's claim to be the highest-paid actress of 2024, Mariska Hargitay, who earned 25 million dollars during her long tenure on Law and Order: SVU, is right behind her. Scarlett Johansson, at 21 million dollars, completes the list. Even while these numbers show Hollywood's highest earnings, it begs the intriguing question: is Johansson's refusal to use social media restricting her possibilities and reach, allowing others to outperform her in the industry's financial rankings?
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What are your thoughts on Scarlett Johansson rejecting Universal Pictures' request to join Instagram for publicity? Share your opinions in the comments below!
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Edited By: Hriddhi Maitra
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