After Months of Waiting Adidas to Finally Start Selling Yeezy 2023 Models but the News Has the UK and US Fans Divided

Published 05/17/2023, 4:00 PM EDT

via Imago

If in 2023 there is a phenomenon that best describes the varying shades of life, it is Kanye West seeing his absolute lowest as a designer with multi-million dollar deals falling out left and right and then once again rising in the ranks as Adidas continues Yeezy sales. While one can now put West’s face under Winston Churchill’s quote about the winner being the one who has the courage to continue, the bigger fish to fry is the divide his footwear line has caused between the West and West.

Kanye West’s 2023 Yeezy line managed to divide the United States and the United Kingdom with its latest release. A feat not even achieved by geographical phenomenons. After the 2023 Yeezy models made rounds, fans decided to bear the cross of wanting to buy the estranged rapper’s designs despite the kerfuffle that enfolded towards the end of 2022. And the fans that were willing to purchase West’s newest models belonged in huge numbers in the United States.

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In a twist of fate, it has been reported that the latest designs will only set foot in the US once the people of King Charles’ modern monarchy have had their share. More than a gift by the new monarch to his people, however, the abhorrence that the rapper’s actions earned in the land of the Statue of Liberty might be what drove Adidas’ decision.

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The brand may have had its reasons for catering to its European buyers first, however, the fans in the United States want to hear none of it. Especially as buyers across the pond will flood social media with unboxing videos and pictures of Yeezy 500 Black and Yeezy Boost 350 Zebra.

Fans react to Yeezy 2023 line arriving in the UK and Europe exclusively

At the time Ye decided to wreak havoc across the world, neither the rapper nor Adidas were planning to let each other go. While the German brand eventually did end its partnership with the singer, this loyalty still remains and is visible when you look at how their deal resulted in Adidas’ jumping back into relevance and Ye on the billionaire train. And now, the new Yeezy shoes will allegedly drop exclusively in the UK and Europe, and fans have a few words to share.

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While it ended with mixed feelings for the rapper, it resulted in longing for Yeezys and its popular designs. As it returns with great models, fans in Europe are delighted to enjoy exclusive access. And those in the United States, not so much.

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Are you excited about the Yeezy 2023 launch? Let us know in the comments below.

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Aliza Siddiqui

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Meet Aliza Siddiqui, a Hollywood News reporter at Netflix Junkie. Her love affair with Hollywood began with Anne Hathaway and The Princess Diaries, but it was the thrilling climax of Don’t Look Up that cemented her infatuation with the industry and its filmmaking. Aliza's journey into entertainment reporting began with her time at Otakukart, where she wrote over a thousand articles.

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