For the Kardashian-Jenner bloodline, the brand value is a staggering second because their names come first. Spanning from the shelves of Dash Boutique and Kylie Swim to the grandeur of SKIMS, the empire has come a long way in the fashion parade. While SKIMS continues treading the ramp of success, Kanye West’s Pastelle relaunch has been gaining momentum. Although controversies surrounding Kim Kardashian‘s separation with West has subsided for now, it appears that a member of the clan has been entangled in a shell of trouble with him. 

A recent sneak peek from Kylie’s brainchild Khy has now pulled the racks of controversy between Kanye West and her. It began after Kylie Jenner posted an Instagram story showcasing clothing pieces from Khy. In her story, she could be seen flaunting her latest drops of cropped puffer jackets. As soon as the story came to light, fans swiftly noticed the unmistakable resemblance between Ye’s puffer jacket and her own. 

The self-made billionaire has had a tremendous influence on her generation. Lining up from Kylie Jenner Cosmetics to her first-ever clothing line, Khy, her impact requires no second guessing. On October 24th, the young entrepreneur soft-launched her accessible luxury line, Khy, on Instagram. The vegan leather clothing collection witnessed an impressive $1M sale within the first hour of its release. 

Jenner’s fame has no bars to hold back. And the same could be seen ever since her launch. Nevertheless, in the realm of fans, it is impossible to disregard their capacity to disrupt the world of fashion when necessary. Hence, once the fans took notice of this incredible resemblance, they were quick to denounce the Khy founder.

Fans left in splits witnessing the uncanny resemblance between Kylie Jenner’s drop and Kanye West’s Yeezy

Although the fashion industry is always in motion, it has a tendency to circle back. Only recently, Jarrod Saunders dropped the Air Jordan 3 concept, paying tribute to Kanye West’s Graduation album. Amid the heightened anticipation surrounding Pastelle’s relaunch and the album-inspired sneakers, it seems his fans have a verdict to unveil. For now, the community of X, formerly Twitter, has come to a consensus as to who gets to be the fashion mentor of the moment. Therefore, even amid such record-breaking sales on the very first day, the Kylie Cosmetics founder was found in hot soup.

Owing to her recent drop, the fans have taken sides. Not only that, they have also shown concern for Ye’s business legacy. These apprehensions stem from the notion that the Kardashian-Jenner dominion might be drawing style inspiration from the American rapper. Although some fans could not decode what the fuss was about, others gave their two cents to their undisputed reign in the fashion field.

While the fan reactions could be a little overriding and presumptuous, the resemblance remains uncanny. Regardless, one cannot overlook the sales record of Khy. Keeping her marketing genius in mind, it is safe to say that fans still expect her to run the fashion showdown with her future drops.

Do you think Yeezy and Khy puffer jackets are similar? Let us know in the comments below.